Tuesday 7 January 2014

Business sketch And Marketing Strategy

 Small business is a sketch of what the business would look like in due course, often called a blueprint for creating a successful business. For small businesses, there is no need for anything too complex. Their business plan is an equation of resources, inventory/service, market, and marketing in the end projected profits.
Marketing strategy:
Here you describe your target market strategy, your competition, how you'll differentiate your products or services, and your products’ or services’ unique selling proposition.
·         Discuss product or service pricing and promotion, including how your promotional programs will appeal to each of your target market segments.
·         Provide a plan of traditional marketing tactics, such as trade shows  press-magnet events, social media marketing (e.g. Facebook, Twitter, etc.), networking, and print, media, or online advertising. Include the cost associated with each tactic.

·         Describe how your products or services will be sold, and your target markets’.

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